January 21, 2009
Burger King launches perfume
Burger King launched a new brand of perfume called Flame by BK. Burger king and Perfume?? its almost as bad as Harley Davidson’s cake decorating kit. I sometimes wonder how stupid companies act, I remember a quote from Pantaloons head two years back when they roped in Bobby Deol as there brand ambassador and described him as youth icon !!
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2 comments:
I think you're missing the point. It's supposed to be a humourous viral ad. The fact that you're writing about it indicates that it has succeeded. Burger King has been doing such seemingly ridiculous marketing stunts for a while now.
Ha I know the agency which handles BK is famous for such tactics, but somehow still not convinced
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